Global Republic

Opinion

Influencers, reputation economy and influence

Pau Solanilla Franco
For some years now, we have been living under a new type of authoritarianism, that of the attention economy. A perverse dynamic that has trapped companies and brands as well as content creators. It has even trapped public institutions themselves, political parties, and social organizations. It is about competing, capturing,...
GLOBAL REPUBLIC

Tourism 5.0: much more than an industry, it is a territorial management system

Pau Solanilla Franco
For decades, tourism has been analyzed and managed as an industry. It has been and is an economic and social engine for Spain that represents more than 12.7% of GDP and generates almost 3 million jobs. For the city of Barcelona, it is equally very relevant: according to 2025 data,...
Opinion

Barcelona Republik: influence, power and economy of reputation

Pau Solanilla Franco
The world is experiencing growing tension between two major political and economic models. Two antagonistic impulses that will mark the course of global geoeconomics and condition the future of cities, democracies, and markets in the coming decades. On one hand, the reputation economy emerges, an economic model based on building...