87% of Spanish companies do not understand their mobile phone bills. The widespread feeling is that they bear excessive costs, that they are unaware of the contracted services, and that it is difficult to resolve incidents that arise or respond to the increasing connectivity needs, something increasingly common in the business fabric. This data and all the collateral conditions led Manuel Garriga, CEO of the Call2World group, to decide to launch Unique, a startup that acts as a consultant to help companies reduce their telecommunications bill.
Currently, the company manages to rationalize its clients' mobile phone bills through predictive intelligence software specifically designed for this purpose by Connectivity, the Call2World group's mobile operator. The result: companies achieve an average saving of 29% in telecommunications expenses, without needing to change operators.
Unique performs an exhaustive analysis of the mobile phone costs of medium and large companies to rationalize them, "but we go further because it's not about seeking savings with a simple renegotiation of the rate or changing operators, but rather what we seek is to dimension telephony services to the real needs of companies," specifies Daniel Serra, Unique's business development director.
"It is very common to find inefficiencies and there is always room for improvement, as the growing need for connectivity is causing companies' mobile phone costs to increase, making it more necessary than ever to have a partner that manages, controls, and optimizes these costs," he adds.
Unique has achieved savings of over 6 million euros for its clients in its almost seven years of activity, managing thousands of telephone lines for medium and large companies. "In the last year, we have analyzed more than 152,000 lines. Achieving savings is very important, but so is the time we free up for our clients in terms of total control and management of mobile telephony," concludes Serra.
Unique has achieved savings of over 6 million euros for its clients in its almost seven years of activityThis year, afterthe closing of its third round of financing ---carried out through the parent company Call2World, with the raising of 350,000 euros---the Barcelona firm will activate a growth plan. Unique had already raised other funding rounds previously, in 2015 and 2018, which, added to the current one, raise the global capital investment to 2.5 million euros.
The startup exceeded 385,000 euros in turnover in 2020, the last closed fiscal year, while the parent company, Call2World, exceeded one million euros.
On the one hand, the startup will scale its platform to offer its services with international coverage to large business corporations that have subsidiaries or affiliates abroad. Predictably entering the closest European markets "with centralized management in Barcelona", with the current team of consultants, "and the hiring of three people this year," says Manuel Garriga.
On the other hand, the company will accelerate commercial actions to attract new clients and multiply its user base in the Spanish market by four, within a maximum period of 5 years. Unique's managers warn that the intensified digitalization adopted by companies and accelerated by the pandemic requires "a hyperconnected employee who needs a large volume of mobile data to perform their daily tasks; the Internet of Things, which connects millions of objects and skyrockets data consumption, is already a reality… and companies need to resize their networks and services."
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