La Roca Village and TVBOY present Streets Of Love

To celebrate the 25th anniversary of the popular shopping destination, the artist has painted more than twenty works on the facades expressing messages such as 'Love', 'Respect', 'The Future is Female' or 'Save The Planet Earth'

august 13, 2023 - 22:00

La Roca Village celebrates its twenty-fifth anniversary with international artist TVBOY. The Streets of Love collaboration consists of an outdoor exhibition that champions universal values, an authentic artistic manifesto that speaks of the future, love, and hope.

The exhibition, which can be viewed until September 30, invites reflection and is a firm commitment to art, talent, and creativity. More than twenty works have taken over the facades of the shopping complex, which has also been decorated with large-scale spray cans distributed along the boulevards.

According to La Roca Village, Streets Of Love aims to represent a series of shared values: from freedom to respect, from diversity to sustainability, and, most importantly, empowerment. Love, Respect, The Future is Female, or Save The Planet Earth, are some of the messages graffitied on the walls.

Behind the pseudonym TVBOY hides Salvatore Benintende, one of the international exponents of the Street Art Neo Pop movement. He is one of the most prominent artists of his generation, known for his provocative and contemporary style.

One of the graffiti works from TVBOY's outdoor exhibition, which champions universal values.

The Italian uses the street as a means of communication and describes contemporary realities and social phenomena through the universal language of his works, which have become international symbols. His art is linked to social, cultural, political, and controversial themes that generate reflection in his viewers.

TVBOY's art has been exhibited in various countries, from the street to museum exhibitions, such as PAC Milano, MDM Museum, as well as in many art galleries in Rome, Barcelona, Munich, Copenhagen, Berlin, London, Los Angeles, or Miami. His work has also been exhibited alongside Warhol, Lichtenstein, Haring, and Basquiat.

Salvatore Benintende, known as TVBOY, is one of the most renowned international exponents of Neo Pop Street Art.

One of the works in the exhibition, titled Unlock My Future, will serve to raise funds as part of The Bicester Collection's Corporate Social Responsibility Program (DO GOOD).

This artwork represents a little girl who is able to paint her future by herself. This artistic representation aims to unlock the future of women and children, explain those from La Roca Village.

Unlocking my future represents the unlocking of the future of women and children

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Alba Merino
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