Laia Ubia and Salud Monras have known each other since high school; their friendship has grown stronger over the years, and they are still great friends. Both share a passion for creativity and have dedicated their professional careers to this world. Laia has had an interior design studio for ten years, while Salud has dedicated herself to marketing and has also created her own studio.
It was in 2018 when they realized that on many occasions they struggled to find interior accessories for their projects. Laia needed decorative elements for the renovations she carried out, and Salud often needed to decorate interior spaces. When they saw that both had the same problem, they decided to create Boo Boo The Brand, their own home textile brand. More than a year later, what was just a project has now become a reality.
The designs
They currently offer different designs, each inspired by a different corner of the world. The textures, lines, fabrics, and details that characterize them have been carefully thought out to transmit something different in each piece. "Textures and fabrics are very important to us. Each design, each texture, and each small detail transmits different things, and that's why we really like people to be able to touch and see our products before buying them," says Laia.
That is why their intention, when covid allows it, is to go to different artisan fairs to be able to showcase their products and interact with their potential clients, along with other designers and similar projects. They currently have a showroom in Barcelona, a space where you can go to see their products, although purchases must be made through their website.
"Each design, each texture and each small detail transmits different things" says the co-founder of Boo Boo The Brand, Laia UbiaOne of the designs that has been most successful is the Keniainspired by the textures of the characteristic zebras of the African country, and made with premium quality cotton. Along with this design we find the pillowNew York, a simple and minimalist design that emulates thestraight lines that make up the streets of the American city. These are some of the more than ten designs they currently have available.
Another characteristic of the brand is proximity. All pieces have been designed in Barcelona, and several workshops in Catalonia are in charge of manufacturing.
Work life and entrepreneurship
Boo Boo The Brand has developed in parallel to their professional careers. "This project has helped us grow in our fields, everything it has given us we can apply to our work. And now we have solved the problem of finding the accessories we were missing," says Salud. They also point out that thanks to their professions the project has gone so well, since the experience they had in the creative field has greatly facilitated their work.
"This project has helped us grow in our fields, everything it has given us we can apply to our work," illustrates SaludNow Laia and Salud are focused on maintaining the current sales pace, and believe that when the situation allows, they will be able to fill the place with people again.showroomfrom Barcelona.
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