Santa Eulalia, founded in 1843, has joined its experience in shirtmaking with Zara to create a collection of six models of men's shirts. The collaboration combines the knowledge of the Barcelona firm in tailoring with the distribution capacity of the Inditex company.
At the head of Santa Eulalia is Lluís Sans, fourth generation of the family linked to the business. The establishment, located on Passeig de Gràcia in Barcelona, was born as a textile trade and has evolved to specialize in high-end fashion, bespoke tailoring, and a selection of international brands.
The proposal came from Zara, which in June contacted Santa Eulalia to propose the project. The shirtmaking team of the Barcelona firm traveled to Arteixo to work on the development of the collection, which is marketed in 200 selected Zara Man stores and through the online store.
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