Bibiana Ballbè

She has lived and worked in Boston, New York, San Francisco, Barcelona, Cologne, Berlin, and Bonn. Journalist, creative director, television presenter, and founder and CEO of TheCreative, a creative agency and audiovisual production company from which she works with clients such as Cacaolat, Fundación LaCaixa, Juve y Camps, Cushman Wakefield, Kimpton, and Estrella Damm. She also leads TheCreativeNet, a digital platform that connects more than 50 million people and, for seven editions, also promotes TheCreativeFest, a creativity festival that has already brought together more than 50,000 people.